Copenhagen
Landemærket 10, 6th floor1119 Copenhagen
Denmark+45 33 36 44 44hello@kruso.dk
Meet accessibility standards in your punchout webshop — and boost your chances of winning public contracts.
Ever thought accessibility could be the reason you win the next big public contract?Â
What if it was your most persuasive sales pitch?Â
Then let us help you build a punchout webshop that gets you shortlisted before the competition even logs in.Â
Think of it as your webshop sneaking into the public buyer’s system, invited, of course. It lets buyers browse your products directly from their own system, fill a cart, and submit it for approval.Â
The result? A seamless experience that’s becoming standard in B2G commerce.Â
But here’s the catch: once you're in their system, you have to play by their rules, starting with accessibility.Â
"One in six people worldwide lives with a disability - that’s over a billion potential users your webshop needs to serve."
Because punchout webshops are embedded in public workflows, they must meet digital accessibility standards like the WCAG. These standards ensure usability for people with visual, auditory, cognitive, or motor impairments. Key requirements include:Â
Screen reader compatibilityÂ
Sufficient color contrast and readable fontsÂ
Logical, consistent navigationÂ
Full keyboard accessibilityÂ
Clear error messages with actionable guidanceÂ
A lack of WCAG compliance can disqualify your offer before it’s reviewed, as many governments are legally required to select accessible solutions. But compliance is more than a box to check, it’s a marker of quality. In tight competitions, accessibility can be the deciding factor, signaling professionalism and readiness to meet public-sector standards.Â
"Over half of Europe’s webshops fail to meet basic WCAG standards - don’t let yours be one of them."
At Kruso, we design WCAG-compliant punchout webshops that help suppliers not only qualify but stand out. Our solutions are built to meet procurement standards and user needs such as earning trust, winning bids, and future-proofing your business. Â
Let’s build something that’s not just compliant, but competitive.Â
Â