E-commerce

PIMExplore how a PIM can enhance efficiency, growth, and scalability by streamlining business processes in a dynamic commercial landscape.

Over the past 20 years, we have helped Danish and international companies with digital transformation. We have a clear priority on helping our clients create excellent customer experiences for their customers, scalable digital platforms, and a high return on investment.

We develop future-proof commerce platforms, a composable commerce setup based on best-of-breed technologies, which gives you a flexible technology setup that allows you to scale your business now and in the future. We believe that the best solutions are created with the help of a strong business focus, the experience to put together the right technologies, and the ability to enable the people on the project.

Triumph MotorcyclesGlobal commerce platform

Commerce is all about digital transformation

Commerce is a key strategic driver for most companies today. Success does not only come from great technological implementations alone. It depends on your ability to embrace the entire transformation of your business and organization that a commerce strategy mostly entails. As your commerce partner, we don't just help you with the technical implementation. We are used to driving all necessary aspects of a true digital transformation.

We are responsible for both national and global commerce solutions within B2C as well as B2B, ranging from luxury goods and FMCG to industrial products, software, and services. We are responsible for strategy, UX design, technology, operation, and optimization.

incoB2B retail self-scan app

Scaling through microservices and best-of-breed strategy

With customers such as Lakrids by Bülow, Rigtigmad, and 3shape, which have succeeded in multiplying their online turnover in a short time, we are very aware of the importance of developing systems that can scale efficiently. Common to these solutions is that they are based on a best-of-breed tech strategy and a microservice-based system architecture. This approach is ideal to use with fast time-to-market and low development costs in the long term.

We are happy (and proud) to work with:

A headless approach to future-proof your e-commerce solution

One of the most significant advantages of building trading platforms on a headless CMS is the shortcut to innovation. When you use a headless approach, you ensure complete flexibility in your solution when you want to replace or implement new best-of-breed systems, apps, and channels. Both now and in the future.

To achieve total success with your headless platform, you must find the best order systems, PIM systems, etc. It requires you to set aside time and resources both internally and externally to research which systems would be a good fit regarding which digital plans lie for your business in the short and long term. The most significant advantage of a headless setup is that you are not limited to one provider but have the opportunity to put together the most robust solution that suits your business or go for the technologies that best suit your digital journey.

E-book: Scaling businesses with the power of composable commerce

Dive deep into the transformative world of composable commerce with our exclusive E-book "Scaling Businesses with the Power of Composable Commerce" including:

The Composable Commerce Migration Guide for B2C by commercetools.
The Omnichannel Playbook by commercetools.
Case Story: Explore Triumph Motorcycles' successful transition to a new composable commerce platform, expertly developed by Kruso.

Equip yourself with the insights and tools necessary to drive your e-commerce success to new heights. Sign up now to receive your copy!

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E-commerce cases

Husted VinWine, rock'n'roll, and commerce - all combined on one platform

Lakrids by BülowE-commerce platform

String FurnitureD2C e-commerce

Rosendahl Design GroupMultibrand commerce platform

Triumph MotorcyclesGlobal commerce platform

incoDigital transformation

GAIMDigital flagship store

RidestoreBest-of-Breed tech architecture

Sæther ProfessionalsScalable B2B webshop

Bang & OlufsenBrand and commerce platform

rosendahl design icons commerce platform

Rosendahl Design GroupGlobal commerce

E-commerce insights

Why Your Organization Should Go Headless, Part 1Knowledge Why Your Organization Should Go Headless, Part 2Knowledge The difference between Omnichannel and Unified CommerceKnowledge Amazon is ComingCommerce / Digital strategy Omnichannel Strategy for B2B Businesses: Maximizing CommerceKnowledge 6 key tools for implementing Unified Commerce strategyKnowledge In conversation with commercetoolsKnowledge Amazon - Friend or Enemy?Commerce / Digital strategy Survival Tips for an E-Commerce ManagerKnowledge Stay Close to Your CustomersCommerce

Success is (still) in the customer understanding

Whether you sell online, in stores, or from your banana boat, it is the good old business mindset that wins in the end. It is about loving your customers and having them in focus, from working out your strategy to development and continuous improvement of your commerce platform.

We believe that every interaction with your customers contains barriers that you can eliminate and opportunities you can pursue - always with a better shopping experience in mind. Thus, there is not one single weapon to achieve high conversion rates. The tools are very different from inspiring content, excellent customer service, personalization, high performance, security, detailed product data, efficient check-out flows, flexible pricing targeted traffic and lead generation, etc; In other words, results are not achieved overnight.

The secret source lies in a long-term strategy and a constantly agile improvement of your customers' overall shopping and service experience - across your entire business, online as well as offline.